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What Else Can you Do With a Communication Degree?
The ability to communicate effectively is often cited as the skill rated number one for career advancement across all professions. Unless you leave alone in an island which is disconnected from the rest of the world, else you will need to communicate with other people either on personal stuffs or on the business needs. If you are a working individual or a businessman, a good skill in communication and the success of using communication techniques are keys to ensure the success of your career advancement. Everybody knows the important of communication, but what else can you do with a communication degree?
Career Opportunities
There are many potential career opportunities available for those people with communication studies degrees. Among the communication careers are business, sales, human relations, customer service, social services, management, public relations, advertising, media, fund raising, law, politics, consulting, and publishing. According to the U.S. Department of Labor, nine of the possible career paths mentioned above will be the biggest generators of new jobs over the next ten years.
It may surprise you to discover exactly who holds a communication degree. There are many success people who have both studied in the discipline and received degrees in communication. To name a few, David Boreanaz, actor on the T.V. series Angel, holds a communication degree; Evan Bayh, Indiana Senator studied debate and other communication-related courses at Indiana University; successful broadcast journalists who hold degrees in communication include network news anchor, Connie Chung, shock-jock radio personality, Howard Stern, and television news host, Bob Costas.
The communication qualities such as listening, speaking, creative thinking, decision making, problem solving, reasoning, self-esteem, sociability, self management, integrity, and honesty are the major skills which you will gain from a communication degree. According to the Department of Labor states, the above skills are among the most important qualities for high job performance and these are the key elements of success in almost all job professions.
Communication Degrees Are Available Online
Seeing the high market demands and the need of communication skills in all professions, there are many universities offer communication as one of their major degrees. And online communication degree has also make available for those busy individual who want to enhance their communication skills for career advancement. If you are in the category of “busy people” who want to pursue communication degree, you may consider online universities such as AIU Online, University of Phoenix Online, Capella Universities, DeVry University Online and Ellis College. These prestige online universities offer communication degrees with a few specialization areas, you could choose the one that best suit your needs; and pursue your communication degree online while continue with your current lifestyle and career.
Summary
Communication studies majors and minors find opportunities in the positions mentioned above and in many other types of positions and industries. The writing and communication skills gained in communication studies, prepares you for future employment in almost any field of interest.
Take a visit to http://www.studykiosk.com for more information on all online degrees available. Earning your education is one of the biggest and most important investments in your life. Our goal is to help you quickly find online degrees and online programs. We feature over 1,000 online degrees and accredited online degree programs.
Jullie Harvard
http://www.articlesbase.com/college-and-university-articles/what-else-can-you-do-with-a-communication-degree-85627.html
Looking Back – 2008 Data Breaches
Hurray, another end of the year list. This one though (from Bank Info Security) is not reviewing the top movies, songs, celebrities but, the miserable failures in data security of 2008. With nine more days until the end of 2008, this post could be pre-mature. Data breach threats show no regard for end of the year holiday parties and frivolities.
The data breach incidents of 2008 include the old stand-bys of lost tapes and data due to mistake and theft but also reveals an increased use of break in technologies to steal information from data bases. Numerous “hacking” incidences and infected computer systems not only resulted in millions of dollars in cost to businesses but exposed large numbers of consumers to fraud. Stolen data has to go some where and can be held in reserve for use at a later time, possibly changing hands often before reaching a perpetrator. Data is a commodity. After all, identity theft is a business – suppliers, middle men and end users are the norm, just like in any business.
At least one of these breaches began in 2007 and continued into 2008 due to law enforcement action. Last year’s breaches while not lacking of hacking incidents, were focused more on missing data. For comparison purposes, below the top 10 list find links to stories looking back on 2007 and a link to a comprehensive multi-year listing. APRPEH is currently taking predictions of data loss stories for the end of 2009.
For accuracy purposes, it is important to recognize the difference between lost back up tapes or disks and stolen computers, hard drives or data devices and must be further differentiated from data lost due to hacking, viruses, malware – any active invasion of data storage systems for the purpose of stealing information. It is this last category with its obviously pernicious intent to steal data (vis a vis hardware) which represents a greater threat equation for consumers. The ‘how was it stolen’ question makes a huge difference in predicting whether or not consumers are likely or unlikely to become victims of identity theft.
Top 10 Security Breaches of 2008 – Bank Info Security
Ghost of Christmas Past (TJX) Still Casts Specter on Present and Future
Linda McGlasson, Managing Editor
December 22, 2008
From Hannaford to Countrywide to the Bank of New York Mellon, 2008 has been a year of high-profile security breaches in or impacting the financial services industry. Here’s our list of the top 10 – and lessons that should be learned, so we aren’t back revisiting these issues in ‘09.
1. TJX Case Winds Up, Arrests Made
Earlier this year, The TJX Companies (parent of retailer TJ Maxx) settled in federal court and paid out millions to its federal regulator, the Federal Trade Commission, banking institutions, credit card companies and consumers to bring to a close the court cases that had threatened to overwhelm the company.
The August arrest of 11 alleged hackers accused of stealing more than 40 million credit and debit cards brings law enforcement closer to closing what is still the largest hack ever. The U.S. Department of Justice brought charges against 11 alleged hackers from around the globe. Some of the hacking gang were nabbed and brought to the U.S. to face trial alongside three U.S.-based defendants. Two of the defendants, Christopher Scott and Damon Patrick Toey, have already pled guilty in the case. Others including the ringleader, Alberto Gonzalez, await trial.
Lesson Learned: The wide-range of the perpetrators brings to light something that those in the cyber intelligence realm have known for some time: Criminal hackers are part of a very mature and multi-billion dollar industry that reaches around the world. No organization is immune to the threat.
2. Bank of New York Mellon
An unencrypted backup tape with 4.5 million customers of the Bank of New York Mellon went missing on Feb. 27, after it was sent to a storage facility. The missing tape contains social security numbers and bank account information on 4.5 million customers – including several hundred thousand depositors and investors of People’s United Bank of Connecticut, which had given Bank of New York Mellon the information so it could offer those consumers an investment opportunity.
Lesson Learned: For Bank of New York Mellon, know that when data is released to a third-party that their security is as good or better than yours. Encryption isn’t just something that is good for the data held at an institution; it’s also something to consider for data that leaves the institution.
3. Hannaford Data Breach
In March, the Maine-based Hannaford Brothers grocery store chain announced that 4.2 million customer card transactions had been compromised by the hackers. More than 1800 credit card numbers were immediately used for fraudulent transactions.
The affected banks and credit unions were forced to reissue the credit and debit cards. Within two days of the breach announcement, two class action suits had been filed on behalf of customers against the retailer. The retailer claims its systems were PCI-compliant and had passed a PCI assessment shortly before the hack was discovered.
Lesson Learned: The case is still open, and forensic reports by security investigators brought in by Hannaford have not been made public. The PCI Security Council has pledged that if the PCI requirements are found to be wanting in light of the report, they will make changes to tighten the requirements. Cases such as Hannaford may be the impetus behind legislation to require prompt notification of a data security breach.
4. Countrywide Insider Theft
In August, a former Countrywide Financial Corp. senior financial analyst, Rene Rebollo, was arrested and charged by the FBI for stealing and selling sensitive personal information of an estimated 2 million mortgage loan applicants. How he did it over a two-year period was to download about 20,000 customer profiles each week onto flash drives, working on Sunday nights, when no one else was in the office. Rebollo then took the excel spreadsheets to business center stores to email to buyers.
Countrywide, now owned by Bank of America, was already facing money and reputation issues because of the subprime loan meltdown before it faced the insider threat of Rebollo.
Lesson Learned: While Countrywide and Bank of America now know firsthand what a rogue insider can do, other institutions need to do a better job of monitoring their employees and creating asset controls. As the economy continues to produce layoffs, this threat may become even more so, as fearful employees look to cash in on their trusted status and take data just in case they face unemployment.
5. GE Money Backup Tape Goes AWOL
Early in January, Iron Mountain said it could not find a backup tape that belonged to GE Money, containing information on J.C. Penney customers and 100 other retailers.
The tape was stored in an Iron Mountain vault, says an Iron Mountain statement issued about the loss, and had been requested by GE Money in October 2007. The tape contained the personal information of about 650,000 J.C. Penney customers and the other 100 retailers. GE Money processes credit cards for those retailers. As a records and archive company that specializes in records management, Iron Mountain was at a loss to explain the tape’s whereabouts.
Iron Mountain said it was an unfortunate case of a misplaced tape, but asserts that there was no evidence that the information was obtained and used by unauthorized persons. The missing tape also included about 150,000 social security numbers.
Lesson Learned: While GE Money paid for credit monitoring for the 650,000 credit card holders, Iron Mountain may have learned to better monitor where media is located. For the rest of companies that hold information of a personally identifiable nature, there is another reason to keep it safe from prying eyes. The cost of an average data breach can hit a company’s bottom line. According to a study conducted by the Ponemon Institute, an independent information security and privacy research group, data breaches are costing businesses an average of $197 per customer record, up from $182 in 2006.
6. RSA Report: Half-Million Banking ID’s Stolen
In November, security vendor RSA said it found a single Trojan that had taken more than 500,000 online banking accounts credentials, credit cards and other resources. The company’s Fraud Action Research Team added that the hacking gang behind the Trojan may have been operating for as long as three years. The compromised data came from hundreds of financial institutions around the world.
Lesson Learned: The Trojan Sinowal is so tricky that the average institution or customer would not even know that they are infected with it. Taking a professional, defense-in-depth approach to protecting a network and customers is the best remedy.
7. Compass Bank Hard Drive Stolen, 1 Million Accounts Taken
At the sentencing of a former bank programmer at Compass Bank in Birmingham, AL. in March, it was revealed that the accused had stolen a hard drive with 1 million customer records and used it to commit debit-card fraud. James Kevin Real is now serving a 42-month sentence and was ordered to pay back the more than $32,000 that he and an accomplice withdrew from Compass Bank customer accounts. The bank claimed that the customer records contained limited information, but Real was able to create 250 counterfeit debit cards. He used 45 of them to access and withdraw cash before being arrested.
At the time of Real’s sentencing, Alabama was one of 11 states that didn’t require companies to automatically notify customers of data breaches.
Lesson Learned: Compass Bank dodged a bullet in terms of cost on this breach. It would have had to notify all 1 million customers of the compromise of their data had the hard drive theft been in a state that requires notification. Other than the 250 customers that Real took money from, no other customers were notified of the data loss. That means that 999,750 of the other 1 million customers weren’t notified of the potential risk.
8. Ski Resort Okemo Suffers Hannaford-Like Data Breach
In an attack similar to what hit Hannaford Brothers in March, the Okemo Ski Resort in Vermont said in April it had been hit by hackers that installed malicious software to capture credit card data as it was being processed at the resort. Law enforcement officials at the time said they were investigating as many as 50 other similar incidents in the Northeast.
Lesson Learned: PCI compliance is like a driver’s license — it may mean that a retailer has passed the test for compliance, but doesn’t necessarily mean it is in compliance.
9. Retailer Montgomery Ward
Six months after a breach happened at the parent company of the Montgomery Ward website, the company Direct Marketing Services finally began notifying customers that their credit card information was stolen in the hack. At least 51,000 records were stolen out of a database in December, 2007.
Direct Marketing said it had promptly contacted its payment processor and Visa and MasterCard, and it also notified the U.S. Secret Service.
Lesson Learned: Direct Marketing Services was forced into contacting the customers after the company CardCops, an investigative firm that tracks credit card thefts for the financial services industry, found more than 200,000 payment cards being offered for sale on an Internet chat room often visited by card thieves. Better to take the public relations role and confess the breach than possibly face data breach notification lawsuits by consumers and state attorney generals.
10. More Than $5 Million Taken By ATM Capers
The Automatic Teller Machine capers are hitting everywhere. In June, two men were charged with making hundreds of withdrawals from New York City ATMs, grabbing $750,000 in the process, using stolen information from a previous computer intrusion into a Citibank server that processes ATM withdrawals. One of the same accused also allegedly took $5 million in withdrawals from iWire prepaid MasterCard accounts.
Lesson Learned: While Citibank denied the indictment’s charge that their server had been breached and blames a third-party transaction processor for the compromise, it still meant it had to notify and reissue new debit cards to those customers that the bank believed were exposed to increased risk.
The Top 10 Data Breaches of 2007 – CSO Online
APRPEH
http://www.articlesbase.com/corporate-articles/looking-back-2008-data-breaches-693991.html
I1connect Names Andrew Kevorkian to Advisory Board
Kevorkian brings over 40 years of Public Relations experience in the United States and in the United Kingdom. He has consulted for major companies such as Eaton Corporation, Plessy Electronics, and Commodore Computers.
In addition, Kevorkian has also been a university professor for public relations and journalism having taught at both American College in London, and Temple University.
His role on the advisory board will include reviewing key clientele, strategic partnerships, key new business development, crisis management, and conflict resolution.
“We are very excited to have Andrew Kevorkian with our group. He is a respected professional in his field and has much to offer,” stated Dan Mangru of i1connect.
“Our group is looking forward to adding new members to our advisory board and giving our clients the best service possible. The goal of the advisory board is to tap some of the leading professionals from many different fields to provide a unique perspective on public relations. From traditional to new media, i1connect looks to provide effective strategies for companies to get their message across to their target audience and drive exposure and revenues.”
**This release has been prepared by i1connect, an independent news agency**
i1connect.com (www.i1connect.com) is the new online leader in global public relations and advertising. With a diversified set of offerings ranging from Public Relations, Press Release Distribution, Advertising, Marketing, Website Development, to Investor Relations services, i1connect.com has positioned itself for long term growth utilizing the latest in telecommunications technology.
For Interviews and Media Inquiries Contact:
Press Department
i1connect
info@i1connect.com
www.i1connect.com
561-515-6177
Lilian Rodriguez
http://www.articlesbase.com/business-articles/i1connect-names-andrew-kevorkian-to-advisory-board-122780.html
Out of the Closet: "china’s Other Tibet"
OUT OF THE CLOSET: CHINA‘S ‘OTHER TIBET‘
Maryam Sakeenah
“Xinjiang will always keep up the intensity of its crackdown on ethnic separatist forces and deal them devastating blows without showing any mercy.”
- Wang Lequan, Chinese Communist Party Xinjiang Secretary, quoted by China News Agency, January 14, 2003
“China is guilty of fierce repression of religious expression, and intolerance of any expression of discontent.”
- Rebiya Kadeer, Uighur rights activist, writing for The Washington Post.
The 2008 Olympics held in Beijing helped bring into the limelight the plight of ethnic minorities in China, subject to ‘gross human rights violations’, according to Amnesty International. This said, however, there was a clear duality in the international perception and approach to the two issues of ethnic persecution in China: the Tibetans and the Muslim Uighurs of the Xinjiang region in the North-West. While the Tibet issue received international attention, building up pressure on the Chinese government, the ethnic unrest in Xinjiang remained eclipsed and went quite unnoticed, even to the extent that Al Jazeera TV had to call it ‘China’s Other Tibet’ in order to garner public attention. This international inattention and apathy makes sense in the context of the War on Terror, considering the fact that China’s diplomacy has successfully managed to present the Uighurs’ struggle as ‘terrorism’. Regardless of the international attitude towards it, facts on the ground seem to support what Uighur human rights activist Rebiya Kadeer stated in an interview to Kate Mc Geown of BBC, “I believe the Uighurs are the most persecuted people in the world.”
Amnesty International reports on March 17, 2005: “Since the late 1980s, the Chinese government’s policies and other factors have generated growing ethnic discontent in the Xinjiang Uighur Autonomous Region. Thousands of people there have been victims of gross human rights violations, including arbitrary detention, unfair political trials, torture and summary executions. These violations are suffered primarily by members of the Uighur community and occur amidst growing ethnic unrest fuelled by unemployment, discrimination and restrictions on religious and cultural freedoms. The situation has led some people living in the Xingiang Uighur Autonomous Region to favour independence from China. Crackdowns in the region have intensified since 9/11, with authorities designating supporters of independence as ’separatists’ and ‘terrorists’. Muslim Uighurs have been the main targets of Chinese authorities. Authorities have closed down mosques, detained Islamic clergy and severely curtailed freedom of expression and association.”
The holding of the Olympics in Beijing was used as a justification of a hard-hitting crackdown in Urumqi and other sensitive areas in Xinjiang. Uighurs have been jailed for reading newspapers sympathetic to the cause of independence. Others have been detained merely for listening to Radio Free Asia, an American-sonsored English-language station. Even the most peaceful Uighur activists, if they practise Islam in a way that the authorities deem inappropriate, risk arrest and torture. China regularly dubs Uighur historians, poets and writers “intellectual terrorists” and sends them to jail. In June 2003 Abdulghani Memetemin, a teacher and journalist, was sentenced to nine years in jail for “providing state secrets for an organisation outside the country”. What he had actually done was help the East Turkestan Information Centre (an NGO based in Germany and run by exiled Uighurs), with its work by sending it news reports and transcripts of speeches by Chinese officials. In 2005, Nurmemet Yasin, a young intellectual, was sentenced to a decade in prison for writing an allegory comparing the Uighurs’ predicament with that of a pigeon in a cage.[i]
Amnesty International has documented that, since 2001, “tens of thousands of people are reported to have been detained for investigation in the region, and hundreds, possibly thousands, have been charged or sentenced under the Criminal Law; many Uighurs are believed to have been sentenced to death and executed for alleged “separatist” or “terrorist” offences.” AI has further reported that once imprisoned, detainees are subjected to types of torture from cigarette-burns on the skin to submersion in raw sewage. Prisoners have had toenails extracted by pliers, been attacked by dogs and burned with electric batons, even cattle prods.[ii]
Those held and routinely tortured usually have flimsy charges against them. Human Rights groups say many of those arrested ‘may have done little more than merely practice their religion or defend their culture’, says M J Gohel, a terrorism specialist at the Asia Pacific Foundation in London.[iii] The joint report ‘Devastating Blows’ by Human Rights Watch and Human Rights in China reveals that more than half the detainees in Xinjiang’s labour camps are there for having engaged in ‘illegal religious activity.’ Sharon Hom, the Executive Director of Human Rights in China says ‘Religious regulation in Xinjiang is so pervasive that it creates a legal net that can catch just anyone the authorities want to target.’[iv]
Rebiya Kadeer was a successful Uighur entrepreneur who founded a trading company in Xinjiang and rose to a position of prominence. Her company helped train Muslim Uighurs and give them employment opportunities. She and her husband became spokespersons for the rights of the Uighurs, and used their international connections to further the cause. In 1999, Kadeer was arrested as she entered a hotel to deliver a speech on human rights, and sentenced to eight years in prison on the charge of ‘providing secret information to foreigners’, which happened to be some news clippings about human rights abuse in Xinjiang she wanted to pass on to her husband in the United States. These ’secret’ documents, however, were from newspapers that were publicly available. Human rights groups globally campaigned for Kadeer, and her sentence was shortened. She was released in 2005 and today champions the Uighurs struggle as an advocate of their rights in USA. In a June 2005 interview with Kate Mc Geown of BBC, Kadeer says, “Since I came out of jail I have never stopped fighting for the freedom of my people. In prison I witnessed personally the torture and persecution of many Uighurs who were totally innocent of the crimes they were said to have committed. I wasn’t allowed to get a lawyer… My struggle is peaceful. I focus on human rights. China has used 9/11 as an excuse to crack down. It is easy for the government to say the Uighurs are terrorists, because they are Muslims. Many Uighurs have been falsely persecuted for this.”
While the unrest in Xinjiang is decades old, China always looked at it as a sort of ‘national embarrassment’, deflecting international attention and keeping mum. M J Gohel of the Asia Pacific Foundation says “China has been shy about the whole problem. It has now come out of the closet.” The ‘coming out of the closet’ comes as a policy change in the wake of the War on Terror, which provides the Chinese government with an opportune moment to gather international support. This it is doing by presenting the unrest in Xinjiang as terrorism, fomenting a link with terrorism elsewhere around the globe which the United States has committed itself to fight. Both Human Rights Watch and Human Rights in China accuse China of ‘opportunistically using the post 9/11 environment to make the outrageous claim that individuals disseminating peaceful religious and cultural messages in Xinjiang are terrorists who have simply changed tactics.’[v]
The international connection is easy to establish as Xnjiang enjoys deep ethnic, religious and cultural ties with neighbouring states including Afghanistan, Pakistan and Uzbekistan. China has utilized this natural connection to the hilt. The government claims foreign nationals are in the region. At a press conference, Xinjiang Party Secretary Wang Lequan warned that the province was “under attack… In Xinjiang, the separatists, religious extremists and violent terrorists are all around us_ they’re very active.” [vi] Post 9/11, China has busied itself with convincing the world that there is indeed a direct link between the US-led War on Terrorism and China’s indigenous fight against separatists in Xinjiang. With Islam as the mainstream religion in Xinjiang, the ‘common link’ is easy to establish.
The common link has enabled China not only to seek international approval for its counter-terrorism methods but also to demand support and assistance for the same. China has already named more than 10 groups who it claims are supporting separatist ‘terrorism’ in the region, and all of which are based abroad. These include, besides the already banned East Turkestan Islamic Movement, the East Turkestan Liberation Organisation, the World Uighur Youth Congress and the East Turkestan Information Centre. The last two groups are based in Germany, and have been operating peacefully and legally since years.[vii] Mike Dillon, Xinjiang expert at the University of Durham says, “Whether the other groups on the list even exist is open to doubt. And whether groups demanding independence have links abroad is open to doubt.”[viii] Dru C. Gladney, President of the Pacific Basin Institute agrees: “The ETIM has no truly effective links with Al Qaeda, at least not any more, and is most probably defunct by now, as far as we know.” Like several others, Andrew Nathan of Columbia University believes China is by far exaggerating the danger separatism in Xinjiang really poses.[ix] Uighur activist Rebiya Kadeer emphatically states, “I vehemently deny that our struggle is connected to Al Qaeda. I believe history will show we were never terrorists. My people will win.”[x]
The fruits of China’s diplomatic labours are manifested by international unconcern and apathy towards the issue. The United States, usually bitterly critical of human rights abuse in China, has apparently agreed to maintain strategic silence over the issue. When compared with international censure over Tibet, the duality of standards becomes only too clear. One reason for this is that the Uighurs lack effective, dynamic leadership that can advocate their cause internationally. They do not have the Nobel Laureate ‘Dalai Lama’ that Tibet has. The other reason that goes deeper, is the connection China has been able to establish with global terrorism, which makes world public opinion apathetic. The connection, sadly, is fomented conveniently because Uighurs share their religion with other separatist groups around the world that are branded ‘terrorists’. International propaganda against Islam churned for politically expedient reasons in the context of the War on Terror demonizes Muslim populations struggling for rights. It takes away sympathy and concern over rampant human rights abuse, making criminals of us all.
Nicholas Bequelin is pessimistic about future prospects for a peaceful resolution for the oppressed Uighurs due to international unconcern: “There is absolutely no international pressure to change policy in Xinjiang now. So why would China make any changes?”[xi]
[i] Fahad Ansari, “Plight of the Uighurs”, islamicawakening.com, September 9, 2008.
[ii] Ibid.
[iii] Quoted by Tim Luard, “China’s Changing Views of Terrorism”, BBC News Online, December 15, 2003.
[iv] ‘China Crushing Muslim Uighurs’, BBC News Online, April 12, 2005.
[v] “Devastating Blows”, Human Rights Watch, April 2005.
[vi] Quentin Sommerville, ‘Chinas Grip on Xinjiang Muslims’, BBC News Online, November 29, 2005.
[vii] Quoted by Tim Luard, “China’s Changing Views of Terrorism”, BBC News Online, December 15, 2003.
[viii] Ibid.
[ix] Quoted by Preeti Bhattacharji, ‘Uighurs and Chinas Xinjiang Region’ Council on Foreign Relations, September 29, 2008.
[x] Rebiya Kadeer in an interview by Kate Mc Geown in June 2005.
[xi] Quoted by Preeti Bhattacharji, ‘Uighurs and Chinas Xinjiang Region’ Council on Foreign Relations, September 29, 2008.
Maryam
http://www.articlesbase.com/politics-articles/out-of-the-closet-quotchinas-other-tibetquot-690161.html
Entertainment & Its Different Faces
When we first say entertainment, the first thing one considers is the medium of reach. From television to radio, from newspaper to magazines and lately the internet along with mobile technology, every medium is utilized as a resource by the entertainment company to reach out to the common man. Earlier when we spoke of entertainment the only thought that came to our minds was cinema, but today with the evolution of society many other happening events has raised the standard of entertainment. From fashion shows, to sporting events, to a celebrity wedding or a perfume launch the entertainment industry has dominated in all major fields. Even when it comes to brand building your business all you would need is proper publicity of the product or brand that you would want to market. Getting it done through the entertainment sector proves beneficial simply because any major celebrity related to hardcore entertainment is a house hold name and hence caters to the masses and classes alike.
The Entertainment sector in India on the whole can be categorized into various industries or companies depending upon the kind of services that they provide. If it is into news, advertisements and brand building it could be called a Media and Entertainment Company in India, if it is into public relations and ensures that it bridges the gulf between the product and the targeted customers it is said to be a public relation agency in India. If the company conducts any live event that is related to highlighting any particular product launch or an important social event it is termed as an Event Management Company in India. If it is into film production and distribution and other aspects of movie making it is termed to be a Movie Production Company in India. An important aspect of brand-building or product marketing through films is called in-film marketing. Here the product to be marketed is presented through out the film. If a company is into sports entertainment and has the broadcasting rights to any major sporting event that has the curiosity of the public and is being conducted then it is termed as Sports Marketing Company in India. Similarly if a company is solely into advertising it is termed as an advertising agency or advertising company in India.
Entertainment presented online has also been a source of revenue to many. Online games, film websites and other related domains do arouse the interest of numerous visitors, and to have a business link posted to that website does help. There is a saying that “Having a business and not advertising it, is like blinking at a girl in the dark”. Entertainment in India today is all about money. Film celebrities shield out around 10 crores per annum as income tax, hence providing enough amount of evidence the kind of finance involved in the entertainment sector.
manstone
http://www.articlesbase.com/television-articles/entertainment-its-different-faces-700761.html