Archive for how to get publicity

Getting (inexpensive) Publicity for your Business

Alex Rodriguez, Diversity Consulting Group (805) 277-7750 alex@dcgco.com As a marketer I am often asked by clients if press releases really work. My response to them is “yes, and no.” The reason for the vagueness of my answer is that in today’s fast-paced business world many times we try to take shortcuts in order to [...]

The Benefits of a Free Publicity Idea

A free publicity idea is another thing that business people or those who handle events and promotions must be able to generate when fabricating an excellent marketing program for a certain, business, event, product or service. There are many free publicity ideas that we can think of for every particular businesses, events, products or services. [...]

How To Generate FREE Publicity For Your Product, Service, or Cause…

One of the most misunderstood and most underutilized promotional tools available to small businesses is FREE PUBLICITY. Every business, no matter how large or small, can effectively use free publicity to enhance its image, increase sales and profits, generate sales leads, expand distribution, and promote customer goodwill. All of these benefits can be gained for [...]

Ensuring Business Success: 4th Quarter Publicity = 1st Quarter Prosperity

As the year 2007 starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2008. Those plans could include anything from setting up goals for new products to preparing marketing, sales and PR/publicity campaigns. When it comes to your publicity plan, WHEN you launch your campaign can be just [...]

How to Get Free Publicity!

If you happen to have a business, an event, services to offer or a product to sell, there’s nothing better than getting a free publicity. A free publicity can get you the chance to be noticed and have your services or products be availed by the public or your event or business be known to [...]

Tips On Generating Publicity For Your Work At Home Business

Publicity is a component of promotion, speaking from the marketing point of view the other components being advertising, sales promotion, and personal selling. Publicity is how you manage your product, service, or brand, vis-a-vis communication between your business and the public. Publicity is informative; where as the other components of marketing, such as advertising and [...]

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  • It used to be said that the only guarantees in life are death and taxes. Add that picture your friend took of you last week and posted it on MySpace! It’ll be there forever. –Laura Betterly

  • There is no such thing as bad publicity except your own obituary. Brendan Behan

  • Publicity is the life of this culture – in so far as without publicity capitalism could not survive – and at the same time publicity is its dream. John Berger

  • Ninety eight percent of the adults in this country are decent, hardworking, honest Americans. It’s the other lousy two percent that get all the publicity. But then, we elected them. Lily Tomlin

  • Without publicity there can be no public support, and without public support every nation must decay. Benjamin Disraeli

  • Of course I’m a publicity hound. Aren’t all crusaders? How can you accomplish anything unless people know what you are trying to do? Vivien Kellems

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