Archive for Online Public Relations
Public Relations: Simplified!
Public Relations: The art of creating interest in you, your company, and your product/service by convincing others (namely media outlets such as print, TV, and radio) to report about who you are, what you do, and why it’s important to the world at large. Sounds pretty simple, doesn’t it? PR is perhaps a little deceiving [...]
DIY Public Relations
Ever felt aggrieved that other entrepreneurs make the headlines but you don’t? Louise Third, founder of Integra Communications, the enterprise PR specialists, says it’s not as tough as it looks; it just requires planning and the application of some basic rules. Kevin and Dawn Hartley, the owners of Mozart’s Restaurant in Nottingham have tangible evidence [...]
Differentiating yourself Part 2.b : Public Relations (pr)
PR has arguably changed the most in the last 10 years of any marketing vehicle. When I started, the PR director was the person with all the contacts. They knew every publisher, editor, and periodical in a given industry. That requirement, while still helpful, is not absolutely necessary any longer. Thank God, since I hate [...]
Why Public Relations and SEO Should Become Best Buds
Website promotion is a competitive, lucrative industry where everyone from Manhattan Public Relations(PR) Firms to smalltime Search Engine Optimization (SEO) companies are vying for a piece of the pie. Ironically, on the information super highway, it is because of this lack of knowledge that most SEOs and PRs have for one another, which hinders their [...]
Public Relations Society of America Draws Spotlight Online
Those who buy single-user access codes to websites should not abuse them. Two Abusers are connected to the PR Society, Director Gerard Corbett of Hitachi and Christina Darnowski, PRS Resource Center. Tues., July 31 WEB ABUSE IS PR ETHICAL ISSUE Copyright violation is an easy matter on the web where stories can be downloaded and [...]