» social http://pressplacer.com Tue, 03 Aug 2010 21:29:40 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Conversations with Success: Social Media and Public Relations with Michael G. Cherenson, APRhttp://pressplacer.com/conversations-with-success-social-media-and-public-relations-with-michael-g-cherenson-apr/2011 http://pressplacer.com/conversations-with-success-social-media-and-public-relations-with-michael-g-cherenson-apr/2011#comments Sun, 06 Sep 2009 02:41:57 +0000 Laura http://pressplacer.com/conversations-with-success-social-media-and-public-relations-with-michael-g-cherenson-apr/2011 Mike Cherenson — executive vice president of Success Communications Group and 2008 Chair-Elect of PRSA — discuss how social media gives PR practitioners the tools to make for

Duration : 0:3:30


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]]> http://pressplacer.com/conversations-with-success-social-media-and-public-relations-with-michael-g-cherenson-apr/2011/feed 0 Mopwater Get Started Consulting Guide: Social Media Where the Work Ishttp://pressplacer.com/mopwater-get-started-consulting-guide-social-media-where-the-work-is/1973 http://pressplacer.com/mopwater-get-started-consulting-guide-social-media-where-the-work-is/1973#comments Fri, 28 Aug 2009 09:40:08 +0000 Laura http://pressplacer.com/mopwater-get-started-consulting-guide-social-media-where-the-work-is/1973 DC PR pro Amanda Miller Littlejohn of Miller Littlejohn Media Group/Mopwater PR + Media Notes talks briefly about how social savvy communicators who are trying to break into PR can position themselves as social media consultants while adding value to public relations firms

Duration : 0:2:42


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]]> http://pressplacer.com/mopwater-get-started-consulting-guide-social-media-where-the-work-is/1973/feed 0 Morning Coffee: Ted Kennedy’s Healthcare Crusade, Down aka Kilo Video, (Pt 1)http://pressplacer.com/morning-coffee-ted-kennedys-healthcare-crusade-down-aka-kilo-video-pt-1/1967 http://pressplacer.com/morning-coffee-ted-kennedys-healthcare-crusade-down-aka-kilo-video-pt-1/1967#comments Thu, 27 Aug 2009 06:15:00 +0000 Laura http://pressplacer.com/morning-coffee-ted-kennedys-healthcare-crusade-down-aka-kilo-video-pt-1/1967 (www.paxstereo.tv/morningcoffee) Morning Coffee with Mario Talk Show Series: Eugenia Wright, publicist to the stars is our guest this morning. Topics include public relations trends, Senator Ted Kennedy’s passing and his tireless quest to provide care to America’s underserved, and we preview the latest music video by Down aka Kilo. (08-26-09) FULL-LENGTH VERSION AVAILABLE

Duration : 0:9:56


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]]> http://pressplacer.com/morning-coffee-ted-kennedys-healthcare-crusade-down-aka-kilo-video-pt-1/1967/feed 0 Personal reflections on modern public relationshttp://pressplacer.com/personal-reflections-on-modern-public-relations/1909 http://pressplacer.com/personal-reflections-on-modern-public-relations/1909#comments Fri, 14 Aug 2009 01:26:03 +0000 Laura http://pressplacer.com/personal-reflections-on-modern-public-relations/1909 Recently I sat down with Jeff Ansell – one of my great PR mentors going back to Hill & Knowlton days in the early 1990s – to discuss modern communications trends and reflect upon some of my experiences over the years in North America and North Asia.

Duration : 0:9:10


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]]> http://pressplacer.com/personal-reflections-on-modern-public-relations/1909/feed 0 Brian Solis and Gary Vaynerchuk Talk “Putting the Public Back in PR” and “Crush It”http://pressplacer.com/brian-solis-and-gary-vaynerchuk-talk-putting-the-public-back-in-pr-and-crush-it/1904 http://pressplacer.com/brian-solis-and-gary-vaynerchuk-talk-putting-the-public-back-in-pr-and-crush-it/1904#comments Thu, 13 Aug 2009 00:16:27 +0000 Laura http://pressplacer.com/brian-solis-and-gary-vaynerchuk-talk-putting-the-public-back-in-pr-and-crush-it/1904 Good friends Brian Solis and Gary Vaynerchuk got together on a hot day in New York to discuss their new books “Putting the Public Back in Public Relations” and “Crush It.” – Buy Putting the Public Back in PR here: http://bit.ly/prbook

Duration : 0:5:22


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]]> http://pressplacer.com/brian-solis-and-gary-vaynerchuk-talk-putting-the-public-back-in-pr-and-crush-it/1904/feed 0 Why Should You Invest In PR and Marketing During a Recession?http://pressplacer.com/why-should-you-invest-in-pr-and-marketing-during-a-recession/1881 http://pressplacer.com/why-should-you-invest-in-pr-and-marketing-during-a-recession/1881#comments Sat, 08 Aug 2009 09:14:33 +0000 Laura http://pressplacer.com/why-should-you-invest-in-pr-and-marketing-during-a-recession/1881 Why is now a good time to invest in public relations, marketing and a solid social media strategy? Miller Littlejohn Media Group and Mopwater PR + Media Notes Editor shares a thought about it.

Duration : 0:1:4


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]]> http://pressplacer.com/why-should-you-invest-in-pr-and-marketing-during-a-recession/1881/feed 0 The Case Study for SM in PRhttp://pressplacer.com/the-case-study-for-sm-in-pr/1877 http://pressplacer.com/the-case-study-for-sm-in-pr/1877#comments Fri, 07 Aug 2009 06:12:51 +0000 Laura http://pressplacer.com/the-case-study-for-sm-in-pr/1877 Mopwater PR + Media Notes interviews two DC-area public relations professionals about why social media is important for the public relations industry.

Duration : 0:3:41


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]]> http://pressplacer.com/the-case-study-for-sm-in-pr/1877/feed 0 Online Video :: Good Morning Marketers :: thunder::techhttp://pressplacer.com/online-video-good-morning-marketers-thundertech/1832 http://pressplacer.com/online-video-good-morning-marketers-thundertech/1832#comments Fri, 31 Jul 2009 09:27:02 +0000 Laura http://pressplacer.com/?p=1832 In this episode of Good Morning Marketers, thunder::techs monthly morning show dedicated to the latest marketing trends, our marketing professionals share their insights on online video. thunder::tech President Jason, and videographer Matt share tips on what to consider when creating video for online use.

Duration : 0:4:50


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]]> http://pressplacer.com/online-video-good-morning-marketers-thundertech/1832/feed 0 Modern PR: The New Trusthttp://pressplacer.com/modern-pr-the-new-trust/1789 http://pressplacer.com/modern-pr-the-new-trust/1789#comments Tue, 21 Jul 2009 11:43:11 +0000 Laura http://pressplacer.com/?p=1789 Testing apple keynote with a small presentation on my opinion on todays public relations practices.

- I know my english isn’t good
- I know I’m not a great public speaker
…. that’s part of why I did this.

Tell me what you make of this.

Duration : 0:4:30


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]]> http://pressplacer.com/modern-pr-the-new-trust/1789/feed 0 How to Do Social Media Marketing: Bloggers, Social Networ…http://pressplacer.com/how-to-do-social-media-marketing-bloggers-social-networ/1725 http://pressplacer.com/how-to-do-social-media-marketing-bloggers-social-networ/1725#comments Sat, 11 Jul 2009 02:37:00 +0000 Laura http://pressplacer.com/?p=1725 Hear Sally Falkow of Expansion Plus and Chris Abraham of Abraham Harrison talk about the best practices in social media marketing.

Not only is social media marketing the hottest thing in marketing, it may well also be the most effective marketing tool available to anyone doing any form of outreach.The meteoric rise of twitter and the slower but just as large groundswell of blogging have combined to shake communications of all kinds to the core.

But social media marketing isn’t monolithic and it covers a lot of ground. There is no one-size-fits-all solution. But there are best practices, there are tools and tricks and techniques to achieve greater success.

Duration : 0:58:20


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